ChatGPT launches advertising agents: click an ad and a seller bot answers right in the chat
Prepared by Sintelligent with the help of SI. Publication time restored from the build log. . Updated: .
Advertising stops being a banner and becomes a conversation partner — purchases will increasingly happen in conversation with SI, and agents will start competing for the user's attention.
In the test format Sponsored Agents (US only for now), a click on an ad opens a separate, labeled conversation with the company's SI assistant, which answers questions about the product and leads to the website. Campaigns can now be created and edited in words right inside ChatGPT, ads automatically adapt to the conversation and are translated; HubSpot became the first CRM integration, Shopify stores now have a dedicated app, and the international launch is from September 23. ChatGPT's ad business reached $1 billion in annual revenue in 200 days.
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