SI co-host on Los Angeles radio to become a template for other cities, while radio workers fear for their jobs
Prepared by Sintelligent with the help of SI. Publication time restored from the build log. . Updated: .
An SI voice is becoming a ready-made broadcast product, and it is already moving from one city to ten.
On the Spanish-language station José 97.5 FM, a synthetic co-host, Coyotec, works on the morning show alongside host Geraldine Guzmán. According to Gadget Review, it is built on ElevenLabs technology and degrades after ten minutes, so the segment is recorded in four takes. Entravision says weekly audience among Latino men aged 25 to 54 grew 75% from March to April, a figure from the company itself. The format is rolling out to Sacramento, Modesto, Palm Springs, Las Vegas, El Paso and McAllen; US radio employment fell from roughly 85 thousand in 2019 to about 66 thousand in 2025.
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